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Posts Tagged ‘Facebook’

Social Enterprise: 5 Tips for Getting Execs on Board

Even though there are now a plenitude of enterprise social media success stories, we know that driving home the business necessity of social media in the board room can be a daunting task. We turned to five people — Steve Rubel, Jade Bailey, Adam Brown, Angela LoSasso and Brad Nelson — intimately familiar with the Why? enterprise challenge to give us tips on how they go about getting executives on board. What follows are expert tips...
0 Comments | This entry was posted on May 04 2010
Business, Facebook, marketing, twitter
Branding, Social Media

HOW TO: Cultivate Your Brand’s Super Users

Keyboard IdeaFar too many social media marketing meetings begin by asking the self-centered question, “How can we get more people talking about us?” Generating “social buzz” is not easy. Just because you tweet and blog doesn’t mean people are paying attention.

What if you were to flip that traditional marketing question around and ask yourself, “How can we pay more attention to our users?”

That is the most common formula for...

0 Comments | This entry was posted on May 04 2010
brands, Business, contributor, Facebook, features, How to, marketing, small business, super users, twitter
Branding, Social Media

Study: Facebook Increases Jealousy in Relationships

Facebook JealousyWe already know that Facebook can be an incredible tool for building and strengthening friendships and relationships. We also know that it can be a relationship buster. And now, a recent study makes the claim that “increased Facebook use significantly predicts Facebook-related jealousy” in romantic relationships. The study, published in the CyberPsychology & Behavior Journal, analyzed the effect of Facebook use on the romantic relationships of college students. The...
Comments Off | This entry was posted on Aug 09 2009
Facebook, Human Factors, Mash Up
Branding, Social Media, User Experience

Clicking "Search" in Facebook Makes It Go Bing

Combining search functionality with social networking is all the rage, and Facebook's been testing stuff for a while...but it's just given its system a new sound effect: When you use Facebook search now, you'll get a Bing. That'll be Microsoft's Bing, in fact.

You know, the search engine that succeeded crappy MS Live Search, that's actually good for once, and which could even challenge Google a bit? It's now been moved from...

Comments Off | This entry was posted on Aug 07 2009
Bing, Facebook, Microsoft
Branding, Social Media, User Experience

On Facebook? New Algorithm Can Guess Your SSN

Two researchers at Carnegie Mellon University have shown they can reverse engineer a person's Social Security number using, ironically, nothing more than data from publicly available data on government sites, and the data you share with the world on Facebook.

Like many confirmation numbers we use daily, from bus tickets to software purchase codes, Social Security numbers are assigned based on a formula that uses two inputs to generate a code. The inputs for SSNs...

Comments Off | This entry was posted on Jul 07 2009
Facebook, Hacking, Security
Branding, Social Media, User Experience

Facebook Users Are Getting Older. Much Older.

facebook logoAnalytics company iStrategyLabs has examined the demographics stats from Facebook’s Social Ads platform, and they’ve reached some very interesting conclusions. Facebook’s userbase, as a whole, is getting much older very fast.

As you can see in the chart below, the overall number of users between 18 and 24 years of age has grown only 4.8% between the fourth of January and the...

Comments Off | This entry was posted on Jul 07 2009
Demographics, Facebook, Mash Up
Branding, Social Media, User Experience

Sarah Palin Shuns Press: Talks to Twitter, Facebook Instead

palinfb1Sarah Palin yesterday announced her plans to resign from the role of Governor of Alaska, leaving the press clueless as to why. Does she plan to retire from politics completely, or is she preparing to make a 2012 presidential bid? Palin is talking to no one…except Twitter and Facebook. In fact, Palin used her Facebook page to criticize the mainstream media for their treatment of her.

...
Comments Off | This entry was posted on Jul 04 2009
Facebook, Mash Up, Social Media, Twiiter
Branding, Social Media, User Experience

HOW TO: Create Branded Promotions on Facebook [500 FREE Invites]

Wildfire LogoYou cannot expect your brand to gain traction in social media by simply setting up a blog or a Facebook page. You have engage your audience by participating in the conversation, providing value, and reaching out to potential customers. On Facebook, this is especially true - a good campaign push can take your brand a long way.

With that in mind, Wildfire has created a web tool...

Comments Off | This entry was posted on May 23 2009
Branded UX, Branding, Facebook, How to, Mash Up
Branding, Design, Social Media, User Experience

You Can Use Facebook in Indonesia, But You Can’t Gossip or Flirt. Wait, What?

Facebook LogoHow do you use Facebook? I would never dream of using this wonderful resource to waste time, gossip or flirt; I go there only to acquire new business contacts and get in touch with friends. I also never use vulgar language there.

OK, I’m lying.

However, in Indonesia, the muslim clerics have created guidelines that permit Facebook usage, but only if you use the site...

Comments Off | This entry was posted on May 22 2009
Facebook, International Markets, Mash Up
Branding, Social Media, User Experience

ToldYa’s Social Media Storefronts: Sell on Facebook, MySpace and More

ToldYa LogoOnline shopping and selling is just plain popular. There is a reason why so many people prefer to sell on eBay or Amazon. It’s easy and it’s simple. Yet the time and resources needed to open up stores on these online destinations can be extensive. And even if you do open one, you have to draw people to your store as a destination.

In the world of...

Comments Off | This entry was posted on May 19 2009
Facebook, Mash Up, Myspace, Social Media, ToldYa
Branding, User Experience
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